Personalized mug containers are important within the process of making a proper impression towards the buyer base especially within the Canadian market where presentation of a brand plays an important role. If you’re dealing with simple cardboard mug boxes, mug boxes with windows, or the good old coffee mug box, proper packaging design goes a long way.
However, this is not always the case and many mistakes occur during design and they are very costly. In this article, we shall therefore highlight the common mistakes that one should avoid with regard to designing custom printed mug boxes and the best strategies to incorporate while designing the package to catch the eyes of the users. It helps you to avoid these errors and be confident that your brand will be out of the crowd.
Not Paying Attention To Material
In developing the cardboard mug boxes, one of the worst pitfalls is failure to consider the aspect of ruggedness. Mugs are delicate and the packaging may not be well done hence leading to breakage when the package is being transported. Cardboard thickness is another factor that may lead to poor product protection; therefore, customers get angry when they receive damaged mugs. It will be necessary to choose the quality materials, which can be simultaneously rather lightweight and durable, so that the sensor would not break, if it falls or bumps into something. B
Applying Extra Complicated Styles
As much as it is good to incorporate creative designs on coffee mug boxes, the designs should not be too complex. The overall design can overwhelm customers by being too cluttered with patterns, far too many colors or even when shapes are complex. Plain products also help to avoid distractions and make the buyer’s impressions of the product clearer and more powerful. Make sure the printings you make on the mug do not overpower the design of the mug, instead make it consistent with it. Proper arrangement of the layouts, font type and sizes, and proper color combination will improve the appearance of your coffee mug boxes. Simplicity is the essence that brings impact to the packaging of products in sharp looking packages.
Lack Of Branding
Some of the major concerns with the mug boxes with window designs is that some fail to include branding. On the one hand, the window advertises the product while, on the other hand, this box should convey your brand’s message. The absence of an opportunity to place a logo on a product or to use the designated brand’s colors can be viewed as a wasted chance to constantly remind the customers about the particular brand. Your logo should also appear on the box in the event that there is a window display. The colors and fonts should also be placed in a manner that reflects the brand that is present on the packaging.
Leaving Out Practical Features
A common weakness of designers developing custom pillow boxes wholesale is that they fail to consider secondary elements, such as handles or inserts, or lids that can open very easily. Hence, packaging should also be functional regarding the convenience it offers to the customers. A perfect cardboard mug box should therefore be able to protect the mug while at the same time serve the necessary use in the most efficient manner. Additional elements such as secure inserts where you can place the mug or handles which provide easy transportation of the mug will also improve the experience of the customer. Ideas such as these may be incorporated to make your mugs distinctive and to enhance accessibility so your box should be made more user-friendly.
Selecting Incorrect Dimension
The large box may lead to the visualization of the product being rather small and the small box may lead to breakage of the mug. The dimensions of the mug must be recorded properly as well as of the box such that the box can easily accommodate the mug without any extra space. This way there is warranted protection as well as beautification of the particular structures or edifices. In the USA, where freight can be an expensive business operation and input in a cup manufacturing company, optimal box size also minimizes freight costs and thus the negative effects of the same on the natural environment.
Overlooking Environmental Impact
Environmental consciousness is a trend that is fast catching on with many consumers and failing to address it in your mug box design is to your brand’s detriment. Non-recyclable elements and unnecessary packaging which would lead to environmental littering should not be in use. It is an equally effective strategy to embrace environmentally friendly presentations such as recycled cardboard or biodegradable material to capture the hearts of customers who will go an extra mile to ensure they preserve the environment. For instance, in the USA where the issue of sustainability is more or less a trend, it will be wise for your brand to stand out from the rest by using cardboard mug boxes that are environmentally friendly.
Limited Design Choices
The other mistake made while designing coffee mug boxes is not providing customization of choices. Such values enable business entities to develop specialized packaging that will influence their customers. Today, there are a lot of opportunities for changing products’ appearance, and different approaches, starting with an extra message or a new design during the winter holidays and ending with custom inserts, can help make a unique impression on the client. Promising customization can also allow your brand to leverage on reasons such as festivals or occasions such as corporate gift giving. This way, you do not have the chance to design the mug boxes into something more out of the ordinary, and that would conform to your brand’s ethos while appealing to new clients in the process.
Conclusion
It is important to note that when designing mug boxes there are basic errors that one should not accept such as lack of concern with the strength of the board used, complications of the design and lack of concern with branding. Other important concerns of packaging that is successful are the practical features, right size, and the use of environmentally sensitive materials. Staying away from these vices can see your ordinary cardboard mug boxes, mug boxes with windows, and coffee mug boxes pop up in the middle of the Canadian market.